Apara Hotel Advisers
Mr. Elze is the managing director of Apara Hotel Advisers, a hotel consulting firm specializing in hotel asset management and advisory services, Apara Hotel Advisers is currently actively asset managing more than 70 hotel projects across Asia and has advised a similar number of clients on hotel operator searches and management contract negotiations.
Mr. Elze founded the company in May 2010 following a 15-year tenure with Marriott’s development team, most recently holding the position of senior vice president, development and overseeing Marriott’s development efforts in South and Southeast Asia. During his time with Marriott, Mr. Elze successfully concluded more than 70 management contracts for Marriott’s brands.
Mr. Elze has resided in Hong Kong since 1997. Prior to that, he was based in Marriott’s Development office in London covering Europe, Africa and the Middle East with Marriott’s Feasibility group.
Before joining Marriott International in 1996, Mr. Elze worked with HVS International in London, performing market studies, hotel valuations and related consulting assignments for investors, lenders and hotel companies.
Claas is the president of the Asia/Pacific chapter of the Hotel Asset Manager Association and a member of the Financial Management Committee of the American Hotels & Lodging Association, which is the gatekeeper of the Uniform System of Accounts for the lodging industry.
Originally from Hamburg, Germany, Mr. Elze holds a Bachelor of Science degree from Cornell University’s School of Hotel Management and an MBA from the Kellogg School of Management and the Hong Kong University of Science and Technology.
Tien Gui Koh, Partner, Bryan Cave Leighton Paisner (BCLP)
Claas Elze, Managing Director, Apara Hotel Advisers