KerrWood Limited (Hotel Asset Strategies)
Based in Hong Kong since 1993 Malcolm first worked as a consultant with boutique hospitality advisory firm Kaplan Consulting Group through its acquisition by First Pacific Davis before establishing KerrWood in 2000.
As KerrWood celebrates its 20th Anniversary in 2020, Malcolm is able to call on his extensive knowledge from over 100 assignments for clients and projects worldwide providing strategic planning, feasibility analysis, management contract negotiation and asset management for all classes of hospitality asset.
In addition to delivering advisory services through KerrWood, Malcolm has worked in-house as Vice President for Development for hotel operators, supporting brand integration and early development phases throughout Asia, including for Le Méridien (through the integration with Starwood); Starwood, (in the adaptation and launch of aloft in Asia Pacific) and Mövenpick Hotels and Resorts.
Working with international, multi-disciplined project groups, Malcolm is a dedicated and professional team player. His extensive global network is testament to decades of productive collaboration and career-spanning professional relationships.
Malcolm Kerr, Director, KerrWood Limited (Hotel Asset Strategies)